Outlook
Creating a great ad is like catching a great wave. Ideas can come in sets and there can be lulls in-between. Sometimes you have to paddle around until you're in the right spot to catch one. When you catch one you may ride it for a little bit, fall off and have to paddle back out to catch another. But when you get a good long ride and kick out it’s the most satisfying feeling a creative can have. You created an experience worth having.
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/b67d5f02-e9d6-46b5-9147-a6fe75c122e8_rwc_17x0x767x600x767.jpg?h=b29c966b55a80f1412ae84dc1d3343ed)
UCLA Gateway Website Redesign
Art Direction, Web Design, UI Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/f9f2b443-5ade-470d-b507-eb2ac9c9e3f4_rwc_0x0x419x328x419.jpg?h=d4eb9f592d843b1f276e71378bed33c1)
UCLA Brand Campaign 2019
Art Direction, Advertising
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/0a709d13-30fc-4bf7-9fa2-874ddfe26cc8_rwc_102x0x521x408x521.jpg?h=cc9b6b8dda58cb069f4abde364ae559f)
Hyundai.com: Various Projects
Art Direction, Web Design, UI Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/cee27450-599f-4a67-b8d8-79360be766ab_rwc_368x0x818x640x818.jpg?h=81b5f9ebe2ad26e68c2a4dc9c62266e9)
UCLA Admission Website Redesign
Art Direction, Web Design, UI Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/9159d8588f364d640902e5163948af233c7fa8695ceac209dfb52896ae2192a6172a89464f862ae1_car_202x158.jpg?h=a61f3678d74d3004dd4b31116a2ee973&url=aHR0cHM6Ly9taXItczMtY2RuLWNmLmJlaGFuY2UubmV0L3Byb2plY3RzL29yaWdpbmFsLzVjNmVjZjQ5OTYwMzExLlkzSnZjQ3cwTWpFc016STVMREFzTkEuanBn)
UCLA Optimist Digital Campaign 2016-2017
Art Direction, Advertising, Web Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/208da253-f5b5-4cd0-9008-e497dd597dcc_car_202x158.jpg?h=cc59701966e27c695618db9e866c79d5)
Leatherman Wingman Campaign
Art Direction, Advertising
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/5a5efb24-3dec-4ca3-a49d-489d95e2f4b3_car_202x158.jpg?h=eb9f18210a131cd255d4cf974b5d1c0f)
Vans Custom Builds Pitch
Art Direction, Web Design, UI Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/e7e44e8f-9208-431b-846d-574bfe14aee1_car_202x158.jpg?h=1e75fa12e4580a62ff4cd724147938e3)
Surfrider Foundation Ad
Advertising, Art Direction, Print Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/09c5a1f2-7bf8-4947-9289-4e2e5588b39f_car_202x158.jpg?h=ddf3ff5031a9be62bc5684bbd38e4a08)
Wilson Tennis Select
Art Direction, Web Design, UI Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/be8d783b-453d-42af-8fe2-b5482070fb38_car_202x158.jpg?h=b0acf9c8d34e344e4aa311f092f00720)
CarMax ID Pitch
Art Direction, Product Design, UI Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/e76faf9a-94c5-463c-b3ec-ea3a4273fd81_car_202x158.jpg?h=7e7954925311f3af7d3dea654a93c36c)
UCLA Chancellor Website Redesign
Art Direction, Web Design, UI Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/d08b75e3-67f4-461d-9cbd-7d96e9879acb_car_202x158.jpg?h=076f45cf5c94f1b34008c88f56040465)
Wilson Football Customizer
Art Direction, Web Design, UI Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/78f469a3-e4c4-42ea-a64c-7146342c87e2_car_202x158.jpg?h=d17b8e443c49f261fe0c1ee254e9e5f5)
Coors Light Project Cold
Art Direction, Web Design, UI Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/6dc2c21e-9e70-49d4-8be1-7aab31433f0e_car_202x158.jpg?h=e42e9bdee98aeba1be415e7d4268e247)
Wilson Rush Pro Introduction Video
Art Direction
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/1f59f094-2e3a-4d9b-8623-1010fc700eac_car_202x158.jpg?h=8bd4768f4886619bbcb8734c72ff2735)
Etoile Restaurant Ad
Advertising, Art Direction, Print Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/0a81292e-eca3-4f3f-b784-8d3b32c8f08b_car_202x158.jpg?h=d612fa3c04cb9c38194dcb2fa0b2314f)
Umpqua Bank Website
Interaction Design, Web Design, UI Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/a9cfc226-f808-40f6-8ced-8a99be562643_car_202x158.jpg?h=112f3800c20cbafb49ccf96f458c0ab6)
Whispbar Sales App
Art Direction, Product Design, UI Design
![](https://cdn.myportfolio.com/d8ca9704ebd2962e40f7d2c2007d5cfb/7525ab51-b6bc-4388-8d13-a95968f5e04f_car_202x158.jpg?h=b0fb7c82ac30ce7bb4fc3042029d3695)
Skechers Golf Pitch
Advertising, Art Direction, Print Design